SAMPLE CASE STUDY · LOCAL AI SEO
Evergreen Dental: A local search presence built around patient needs
A sample project story showing the structure, process, and evidence to include in a complete case study.
Template preview: this project is fictional. Replace sample copy and result placeholders with verified project details.
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Search visibility
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Organic enquiries
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Local rankings
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Timeframe
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INDUSTRY
Dental care
SERVICES
LOCAL AI SEO
LOCATION
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TIMEFRAME
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THE PROOF
See the work.
Show the difference.
Replace this illustrative image with a project screenshot, campaign report, workflow diagram, or before-and-after comparison.
Illustrative preview image · Add a caption explaining what the evidence shows.
THE CHALLENGE
A clear goal. A practical challenge.
Use this section to explain the client’s starting point: what was happening, who it affected, and why the project mattered.
For Evergreen Dental, the sample brief focuses on local ai seo. Replace this paragraph with the specific business goal, existing obstacles, and the baseline you recorded before work began.
Include relevant constraints such as budget, timeframe, platform, service area, or available resources.
WHAT WE DID
The plan behind the project.
Document the decisions and actions that moved the work forward.
01 / Local search baseline
Describe the work completed at this stage, the reason for the decision, and how it supported the project goal. Add tools, deliverables, or examples where useful.
02 / Business profile optimization
Describe the work completed at this stage, the reason for the decision, and how it supported the project goal. Add tools, deliverables, or examples where useful.
03 / Service & location content
Describe the work completed at this stage, the reason for the decision, and how it supported the project goal. Add tools, deliverables, or examples where useful.
04 / Citation consistency
Describe the work completed at this stage, the reason for the decision, and how it supported the project goal. Add tools, deliverables, or examples where useful.
05 / AI search readiness
Describe the work completed at this stage, the reason for the decision, and how it supported the project goal. Add tools, deliverables, or examples where useful.
06 / Tracking & refinement
Describe the work completed at this stage, the reason for the decision, and how it supported the project goal. Add tools, deliverables, or examples where useful.
THE RESULTS
What changed—and how we measured it.
Replace this copy with verified outcomes. Compare the starting baseline with the final result, identify the reporting period, and explain how each metric was measured.
Include what worked, what still needs improvement, and the next steps. Avoid promising that another project will achieve the same outcome.
Add your strongest verified outcome
Include the metric, timeframe, and evidence source.
RESULTS AT A GLANCE
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Search visibility
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Organic enquiries
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Local rankings
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Timeframe
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MORE WORK
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YOUR NEXT PROJECT
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worth showing.
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